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GLPC event comms for ACCA

The Association of Chartered Certified Accountants Global Learning Providers’ Conference has long been a calendar highlight for the body’s international Learning Providers. ACCA approached Exemplify to help maximise registrations for the event.

Deliverables

  • HTML development
  • Dynamic email content
  • Email setup and testing

ACCA were targeting a total of 400 live and on-demand attendees. 2,016 educators registered for the event, with 816 streaming the event live – and a total of 1,057 watching live and on-demand – an incredible 164% over target.

What’s more, the event was popular with delegates, with one thanking ACCA for hosting a ‘truly global conference.’